About the role
Welcome to Haleon. We’re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity.
Our trusted portfolio of brands – including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.
Now it’s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.
Are you looking for an opportunity to influence multimillion-dollar marketing investment decisions through advanced analytics and strategic resource allocation? If so, this is the role for you.
As Portfolio Optimization Manager, you will be responsible for leading Haleon US's marketing effectiveness agenda through the development and application of Marketing Mix Modeling (MMM), portfolio optimization, and resource allocation capabilities. Acting as a trusted advisor to Marketing, Finance, Commercial, and Executive Leadership teams, you will translate complex analytical outputs into actionable recommendations that maximize business growth, improve return on investment, and support strategic decision-making.

