About the role
12-Month CONTRACT, 3 days/week onsite near Mount Laurel NJ
Robert Half's client is seeking a Senior Marketing Manager (Analytics/Insights)(12-Month Contract) with 10+ years of experience in marketing analytics, digital analytics, business intelligence, or data analysis. This individual contributor will spend approximately half of their time preparing, cleaning, and integrating data from multiple sources, and the other half analyzing performance, uncovering insights, and presenting recommendations to executive stakeholders.
Key Responsibilities
- Combine, validate, and analyze data from web analytics, CRM, sales, research, agency, and other business sources.
- Identify trends, performance drivers, root causes, and actionable recommendations across marketing and digital channels.
- Build, maintain, and automate dashboards and reporting in Power BI, Tableau, and Profound AI.
- Translate complex data into executive-ready presentations, visualizations, and strategic recommendations.