About the role
At Bristol Myers Squibb, our employees often ask, “Who are you working for?”—a question that fuels collaboration, accountability, and urgency in our work. Our purpose-driven culture inspires us to discover, develop, and deliver innovative medicines to prevail over serious diseases. We offer uniquely interesting and meaningful work, opportunities for growth, and a supportive environment that values inclusion, wellbeing, flexibility, and comprehensive benefits. This is work that transforms the lives of patients, and the careers of those who do it.
Summary
The Associate Director, Commercial AI and Advanced Analytics is responsible for delivering advanced commercial measurement and decision intelligence across BMS brands and therapeutic areas. This role owns the design, execution, and operationalization of advanced Marketing Mix (MMx), causal, and optimization analytics that inform investment decisions, omnichannel strategy, and performance optimization.
This position is highly hands‑on and execution‑focused, combining strong technical depth in marketing analytics with the ability to translate complex modeling outputs into clear, actionable recommendations for Marketing, Brand, Omnichannel, Field, and Finance partners. The Associate Director operates within an enterprise analytics framework, aligning with TA Analytics Leads and centralized platforms while ensuring high‑quality, on‑time delivery of insights that directly impact brand strategy and ROI.